The web was the new frontier to make life better, and more fun. So we launched LifeTips, offering 120,000 tips we crafted with hundreds of freelance writers, attracting one million readers and fans.
Forward-thinking companies were joining the content marketing revolution. But publishing high-quality content and measuring performance was challenging. So we launch a content marketing agency that delivered on the needs.
The agency business grew like crazy, attracting 100+ big name brands. But small businesses and agencies also had big needs. So we launched WriterAccess to help everyone grow business organically-- the content marketing way!
To attract the best freelance talent, we offered(and offer) the best pay rates, with full transparency. Talent earn 70% on every project, with 30% going to WriterAccess to keep the growth going and projects flowing.
Within a year, WriterAccess grew like crazy, so we kept investing in the platform and software to make it easier and faster to find writers, place orders and manage the workflow.
We deployed lots of ideas for betterment to stand out from the pack of competitors, including Voice Recordings on orders and Conferences Calling service to connect directly with freelancers.
Tracking performance was top of mind for many customers, so we added Content Analytics to the platform to measure how content performs on the web.
Translation service seemed like an obvious expansion, helping world-class customers communicate around the world. It took about 4 months of workflow development to cross that off the list.
We launched our first Content Marketing Conference to gather with customers, writers, and fans to learn what's new and what's next with the content marketing revolution.
We helped take our marketplace to the next level by introducing higher rates for higher quality work, and content strategy support with built-in creative briefs, customer journey maps and more.
Pinpointing the perfect writer for a project is challenging, so we launched Writing Style Contests for competitive matchmaking that saves both customers and writers time.
Year two of the Content Marketing Conference more than doubled attendance thanks to 40 speakers and four keynotes that truly wowed with fresh tactics and advice.
Cumulative growth of 200% earned a spot on the INC 5000 list for the third year in a row, which is pretty remarkable given we’re 100% bootstrapped from the get-go.
Migrating to SaaS required investment in advanced software for research, planning and content distribution to save customers time and money, so we made that happen.
Sporting the INC 5000 list for the fourth year in a row was cool, but plans are even more grand with psychometric matchmaking and the expansion of an influencer marketplace.
We became an Inc. 5000 Honoree (five times!), sporting a three-year growth of 59%, all organically without even a smidge of private or VC funding.
Our SaaS membership revenue grew 4X in just one year, confirming that our software and services have a strong lifetime value to customers and fans.
Our fifth annual Content Marketing Conference in Boston at the Westin Waterfront launched, and we took the production to the next level with 12 workshops, 15 keynotes and 75 speakers that we streamed live for all our talent—FREE!
We expanded to six countries powered by a new talent portal called “The Village” that offers our next-generation tools and resources to attract the best talent and keep them on board.
We launched DesignerAccess to help our 25,000+ customers at WriterAccess expand their reach to freelance professionals including designers, illustrators, animators and more. We'll launch out of Beta in the fall of 2019.