In a past life, Naz worked as an attorney/business affairs executive for a major television studio for five years. While she excelled in that role, having gone through a traumatic life event opened her eyes to her true passion: storytelling and connection through design.
Nothing brings Naz more joy than meeting and connecting with others, uncovering their story, and creating new shared experiences. This is the exact love she brings to her business as a designer. She loves working with entrepreneurs who are energized by what their businesses have to offer and want to share that with the world.
Naz's goal is to work with her clients to get to the core of their businesses and uncover each business' unique identity. She'll curate a brand that’s in line with the business goals and attracts the ideal audience. She'll implement marketing strategies uniquely tailored to the brand that will optimize the business.
Naz has extensive experience offering a full suite of branding, graphic and web design services. Graphic design services include those for both print and web.
Her goal is to create a strong and cohesive visual story across all platforms, to attract, retain and convert the target audience, while her clients focus on other aspects of their businesses that directly drive results.
Naz offers a full suite of branding services, including logo design. A typical brand identity & design package includes the following:
Visual strategy:
-Creative brief to learn about your business, your audience and your vision
-Research and overview of your market
Up to 3 mood boards to set the creative foundation and inspiration for your brand
Full Branding Style Board:
-3 logo concepts (black & white)
-omplementary font combinations
-3 color palette options
-final logo concept (in color)
-alternative logo + favicon
-texture to complement brand
-2 graphic elements
Accompanying detailed Branding Style Guide
Final design files (via Google Drive)
Naz designs websites exclusively in Squarespace and has done so across a wide variety of industries (including for both service and e-commerce-based businesses).
